A richer take on legacy

For Compartés Chocolates—where chocolate meets high art—I explored a fresh visual direction rooted in the brand’s vibrant, organic design legacy. The work honored the shop’s award-winning heritage while pushing its aesthetic forward through bold artwork, layered textures, and elevated packaging moments. Referencing past classics while experimenting with new techniques, the goal was to make each piece feel as rich and expressive as the chocolate inside.

CHALLENGE
The challenge was to reimagine an iconic brand without losing the distinct personality that made it beloved. This meant exploring how the identity could evolve—starting with a logo that echoed the form and feel of the product itself. The process also included rethinking materials, finishes, and printing techniques to heighten the visual and tactile impact of the packaging.

SOLUTION
By aligning the logomark to the silhouette of the chocolate and introducing a more sensory-forward design language, the brand became more instantly recognizable and emotionally resonant. Material explorations and visual experimentation opened new ways for Compartés to express its flavor, intensity, and design heritage through packaging that felt both elevated and crave-worthy.

Compartes - Logotype.jpg
Compartes - Icon.jpg
Compartes - Signage.jpg
Compartes - Card.jpg
Compartes - Imagery.jpg
Compartes - Bar.jpg
Compartes - Collection.jpg

Essentials

Compartés Chocolate

Brand Exploration Lead across identity refinement, packaging concepts, logo studies, and material strategy

Art Direction, Brand Identity, Packaging Design, Material Research, Logo Development, Visual Storytelling

Personal